MASTER OF BUSINESS ADMINSTRATION (MBA-VTU)




About Us

The MBA course is approved by AICTE, Govt. of India and is run under the curriculum of Visvesvaraya Technological University (VTU), The course is carefully designed and updated by the university keeping in view the changing needs of manufacturing and service industry. Upon successful completion of the course, the degree is awarded by VTU. Courses are designed to focus more on core management and specialization areas of Marketing, Finance, and Human Resources.




VISION AND MISSION
Vision

To Create a Vibrant, Intellectual and Knowledgeable environment by providing and inculcating the best Management Practices.


Mission
  • The department aims to develop students into ethical and socially responsible leaders of new generation by transforming and reinforcing them through enriched Teaching-Learning process and experience.

  • Promote Research and Development through Continuous learning and collaboration with industries

  • Salient Features
    • Well-designed Infrastructure with all safety measures.
    • ICT enabled Digital Class Room
    • Highly Experienced Faculties with Hands on Industry Experience.
    • Well-equipped Computer LAB
    • Highly rich Library contented with 10,000 books and various Magazines, News Paper, National Journals.
    • Student Friendly Environment which gives them “At Home” feels
    • Placement and Training assistance given.
    • Having proctor /Mentor system at individual basis.
    • Following Zero Tolerance policy for Ragging or any sort of Harassment
    • Students are given a platform to explore their ideas and creativity which shapes them to become a leader of tomorrow

POs are statements that describe the students of Master of Business Administration Programme of Brindavan College of Engineering, Bengaluru should, at the time of being graduated, be in possession of

  • PO1: Apply knowledge of management theories and practices to solve business problems.
  • PO2: Foster analytical and critical thinking abilities for data based decision making.
  • PO3: Ability to develop value-based leadership.
  • PO4: Ability to understand, analyse and communicate global, economic, legal and ethical aspects of business.
  • PO5: Ability to lead themselves and others in the achievement of organizational goals Contributing effectively to a team environment.

At the end of the Master of Business Management program, students are expected to have developed the following program specific outcomes.

  • PSO1: Comprehend the contemporary features and characteristics of Business Management.
  • PSO2: Analyse and interpret the dynamic situations for making Business Management strategies and decisions at the national and global level.
  • PSO3: Handle responsibility with the ethical values for all actions undertaken by them.
  • PSO4: Adapt and focus on achieving the organisational goal and objectives with complete zeal and commitment.

In each Semester a candidate should be considered to have successfully undergone the prescribed Course of study if the candidate has attended at least 85% of the classes in each subject (Theory, Lab & project).


ACADEMIC ACTIVITIES:

Lectures, Tutorials, Subject related activities, Seminars, Workshops, Guest Lectures, Case Studies, Quiz Competitions, Skill Development activities, Industrial visits, Internships, Coding and debugging, Movie and app making competitions, Web Designing, etc


Computer Lab

Computer Lab is equipped with forty high definition Computers along with Wi-Fi and projectors.

Library

Library is contented with

  • 10518 Management Books Comprising National and International authors titled – 5937.
  • News Papers like Times of India, The Hindu, Deccan Herald, Indian Express, Bangalore Mirrors, Economics Times, Mint and Vijaya Karnataka
  • Various journal, Magazines, E-Journal – J GATE ( Social Science and Humanities)

Hostel

  • Full Furnished Boys and Girls Hostel with all facilities and safety measures taken into Consideration

Transportation

  • We are providing Comfortable buses which help the students and faculties commuting from the various part of the city. Drivers are well experienced and hired after complete verification check.

DEPARTMENT CLUB ACTIVITIES

Sl.No Name of the Events
1 Teacher's Day
2 Fresher's Day - AARAMBH
3 Fresher's Day - Cultural Event
4 Teacher's Day
5 Ethnic Day
5 Ethnic Day
6 Independence Day
7 Inaugural Ceremony of Fresher's
8 Kannada Rajyotsava
9 Melange - Fest
10 Women's Day Celebration
11 Group Discussion
12 Celebration of Swami Vivekananda Birthday
13 Self Defense Workshop for Women
14 HR Event - Best Manager
15 Finance Event - Team Building and Business Quiz
16 Marketing Event - RAZZMATIZE
17 Heartthrob - Healthcare Event
18 Outbound Training Program


Scheme and Syllabus Link:

Scheme 22

Syllabus (For Year 2022-23)


Scheme 20

Syllabus(For Year 2020-21)

Duration: 2 years consisting of 4 semesters.

Area of specialization Marketing, Finance,Human Resources and Business Analytics

Eligibility: Candidates who have passed Bachelor Degree examination with not less than 50% of marks in aggregate in all the three years of Degree examination or any other University equivalent thereto with 50% marks. However in case of candidates from Karnataka belonging to SC/ST & Cat-I the aggregate percentage of marks in the qualifying examination shall not be less than 45% of marks.

At the time of admission students have to produce the ranks obtained in any one of the National Level Test/State Level Test / PGCET/ K-MAT score Certificate.

Examination:University Examinations will be held twice in an academic year in Nov/Dec for odd semesters and in the month of May/June for even semesters. And eligible students are allowed to write University exams in regular semester and all the semesters back papers.


Syllabus Scheme
Course contents Dual Specialization
SEMESTER I
Sl.No Subject Code
1 Principles of Management and Organisational Behaviour 22MBA11
2 Entrepreneurship Development 22MBA12
3 Accounting for Managers 22MBA13
4 Statistics For Managers 22MBA14
5 Marketing Management 22MBA15
6 Business Communication 22MBA16


SEMESTER II
Sl.No Subject Code
1 Human Resource management 22MBA21
2 Financial Management 22MBA22
3 Research Methodology and IPR 22MBA23
4 Operations Research 22MBA24
5 Strategic Management 22MBA25
6 Managerial Economics 22MBA26


SEMESTER III
Sl.No Subject Code
1 Logistics And Supply Chain Management 22MBA301
2 Information Technology for Managers 22MBA302
MARKETING SPECIALIZATION
3 Consumer Behaviour 22MBAMM303
4 Sales and Retail Management 22MBAMM304
5 Services Marketing 22MBAMM305
6 Rural Marketing 22MBAMM306
FINANCE SPECIALISATION
3 Strategic Cost Management 22MBA303
4 Security Analysis And Portfolio Management 22MBAFM304
5 Advanced Financial Management 22MBAFM305
6 Banking & Services Operations 22MBAFM306
HUMAN RESOURCE MANAGEMENT
3 Recruitment & Selection 22MBAHR303
4 Industrial Relations And legislations 22MBAHR304
5 Organisational Change And Development 22MBAHR305
6 Compensation And Reward Management 22MBAHR306
BUSINESS ANALYTICS
3 Introduction to Python, Data and Control Systems 22MBABA303
4 Exploratory Data Analysis For Business 22MBABA304
5 Business Analytics And Intelligence 22MBABA305
6 Marketing, Web and Social Media Analytics 22MBABA306


SEMESTER IV
Sl.No Subject Code
1 International Business 22MBA401
2 Innovation And Design Thinking 22MBA402
MARKETING SPECIALIZATION
3 Strategic Brand Management 22MBAMM403
4 Integrated Marketing Communication 22MBAMM404
5 Digital and Social Media Marketing 22MBAMM405
6 Business Marketing 22MBAMM406
FINANCE SPECIALISATION
3 Global Financial Management 22MBA403
4 Mergers Acquistions And Corporate Restructuring 22MBAFM404
5 Risk Management And Insurance 22MBAFM405
6 Indirect Taxation 22MBAFM406
HUMAN RESOURCE MANAGEMENT
3 Conflict & Negotiation Management 22MBAHR403
4 Global HRM 22MBAHR404
5 Personal Growth And Interpersonal Effectiveness 22MBAHR405
6 Strategic Talent Management 22MBAHR406
BUSINESS ANALYTICS
3 Machine learning 22MBABA03
4 HR Analytics 22MBABA404
5 Big Data 22MBABA405
6 Financial Analytics 22MBABA406

Course Outcomes (CO’s)
SEMESTER I
Subject Code Subject Course Outcomes (CO’s)
22MBA11 Principles of Management and Organisational Behaviour CO1: Gain practical experience in the field of Management and Organisational Behaviour.
CO2: Acquire conceptual knowledge of management, various functions of Management and theories in OB.
CO3: Comprehend and apply management and behavioural models to relate Attitude, perception and personality.
CO4: Analyse the recent trends in Management and OB models.
22MBA12 Entrepreneurship Development CO1: Display keen interest and orientation towards entrepreneurship, entrepreneurial opportunity Modules in order to setup a business and to think creatively.
CO2: To know about the various business models and B-Plans across Business sectors.
CO3: Able to understand the importance of marketing and different forms of businesses.
CO4: Become aware about various sources of funding and institutions supporting entrepreneurs.
CO5: Awareness about legal aspects and ways to protect the ideas.
CO6: To understand the ways of starting a business and to know how to foster their ideas.
22MBA13 Accounting for Managers CO1: Know what and how books of accounts and financial statements are prepared.
CO2: How to interpret financial statements of companies for decision making.
CO3: Independently undertake financial statement analysis and take decisions.
22MBA14 Statistics For Managers CO1: Understand how to organize, manage, and present the data.
CO2: Use and apply a wide variety of specific statistical tools.
CO3: Understand the applications of probability in business .
CO4: Effectively interpret the results of statistical analysis .
CO5: Develop competence of using computer packages to solve the problems.
22MBA15 Marketing Management CO1: Comprehend the concepts of Marketing Management.
CO2: Gain knowledge on consumer behaviour and buying process
CO3: Understand concept of Product and Brand Management, Branding and Pricing strategies
CO4: Identify marketing channels and the concept of product distribution, Techniques of sales promotion
CO5: Simply ideas into a viable marketing plan for various modes of marketing.
22MBA16 Business Communication CO1: The students will be aware of their communication skills and know their potential to become successful managers.
CO2: The students will get enabled with the mechanics of writing and can compose the business letters in English precisely and effectively.
CO3: The students will be introduced to the managerial communication practices in business those are in vogue.
CO4: Students will get trained in the art of drafting business proposals and Business communication with emphasis on analysing business situations.


SEMESTER II
Subject Code Subject Course Outcomes (CO’s)
22MBA21 Human Resource management CO1: Understand and gain practical experience in the field of Human Resource Concepts, functions and theories.
CO2: Acquire conceptual insight of Human Resource and various functions of HR.
CO3: Apply personnel, managerial and welfare aspects of HR.
CO4: Perceive greater understanding about HR practices.
CO5: Perceive knowledge about the future trends in HRM
22MBA22 Financial Management CO1: Understand the basic financial concepts L2
CO2: Apply time value of money L3
CO3: Evaluate the investment decisions L5
CO4: Estimate working capital requirements L4
CO5: Analyse the capital structure and dividend decisions
22MBA23 Research Methodology and IPR CO1: Understand various research approaches, techniques and strategies in the appropriate in business.
CO2: Apply a range of quantitative / qualitative research techniques to business and day to day management problems.
CO3: Demonstrate knowledge and understanding of data analysis, interpretation and report writing.
CO4: Develop necessary critical thinking skills in order to evaluate different Research approaches in Business.
CO5: Discuss various forms of the intellectual property, its relevance and Business impact in the changing global business environment and leading International Instruments concerning IPR.
22MBA24 Operations Research CO1: Get an insight into the fundamentals of Operations Research and its definition, characteristics and phases
CO2: Use appropriate quantitative techniques to get feasible and optimal Solutions.
CO3: Understand the usage of game theory , Queuing Theory and Simulation for Solving Business Problems.
CO4: Understand and apply the network diagram for project completion
22MBA25 Strategic Management CO1: Students should get clear idea about the concept of Strategic Management, its relevance, Characteristics, process nature and purpose.
CO2: Student to acquire an understanding of how firms successfully Institutionalize a strategy and create an organizational structure for Domestic and overseas operations and gain competitive advantage.
CO3: To give the students an insight on strategy at different levels of an Organization to gain competitive advantage.
CO4: To help students understand the strategic drive in multinational firms and Their decisions in different markets.
22MBA26 Managerial Economics CO1: The student will understand the application of Economic Principles in Management decision making.
CO2: The student will earn the microeconomic concepts and apply them for Effective functioning of a Firm and Industry.
CO3: The Student will be able to understand, assess and forecast the demand.
CO4: The student will apply the concepts of production and cost for Optimization of production.
CO5: The student will design competitive strategies like pricing, product differentiation etc. and marketing according to the market structure.
CO6: The student will be able to understand the impact of macroeconomic concepts.


SEMESTER III
Subject Code Subject Course Outcomes (CO’s)
22MBAMM301 Logistics And Supply Chain Management CO1: Demonstrate knowledge of the functions of logistics and supply chain management.
CO2: Relate concepts and activities of the supply chain to actual organizations
CO3: Analyse the role of technology in logistics and supply chain management.
CO4: Evaluate cases for effective supply chain management and its implementation.
22MBAMM302 Information Technology for Managers CO1: Understand the importance of Information technology for business.
CO2: Develop insights into technology and investigate its impact on Business.
CO3: Understand Various Measures of Technology available in corporate world.
CO4: Understanding how creativity and innovative Technologies help to find a solution to problems.
MARKETING SPECIALIZATION
22MBAMM303 Consumer Behaviour CO1: The students will be able understand the background and concepts of Consumer behaviour.
CO2: The students will be able to identify the dynamics of consumer behaviour And the basic factors that influence the consumers decision process
CO3: The students will be able to demonstrate how concepts may be applied to Marketing strategy.
CO4: Students will be able to apply and demonstrate theories to real world Marketing situations by profiling and identifying marketing segments.
22MBAMM304 Sales and Retail Management CO1: Understand the selling techniques in an organisation.
CO2: Develop a plan for organizing, staffing & training sales force.
CO3: Organize sales territories to maximize selling effectiveness.
CO4: Evaluate sales management strategies.
CO5: Find out the contemporary retail management issues and strategies.
CO6: Evaluate the recent trends in retailing and its impact in the success of modern business.
CO7: Understand Relate store management and visual merchandising practices for effective retailing.
22MBAMM305 Services Marketing CO1: Develop an understanding about the various concepts and importance of Services Marketing.
CO2: Enhance knowledge about emerging issues and trends in the service sector.
CO3: Learn to implement service strategies to meet new challenges.
CO4: Analysing Services blue print and SERVQUAL model.
22MBAMM306 Rural Marketing CO1: Recognize appropriate rural marketing objectives.
CO2: Knowledge on consumer buying behaviour and influencing factors on consumer buying behaviour at rural market and the decision process Appreciate the e-commerce and innovation in Rural marketing.
CO3: Illustrate the promotional mix in rural markets Rural marketing and marketing strategies.
CO4: Knowledge of premise underlying in rural markets.
CO5: To comprehend the initiatives and future of rural markets.
FINANCE SPECIALISATION
22MBAFM303 Strategic Cost Management CO1: Understand the goals and strategies of business units.
CO2: Determine standard costing and variance analysis cost control in Business decision making.
CO3: Applications of Management accounting and control systems in Corporate.
CO4: Critically evaluate all traditional and non-traditional costing methods such as absorption costing; marginal costing and activity based costing.
22MBAFM304 Security Analysis And Portfolio Management CO1: Understand the capital market and various Instruments for Investment.
CO2: Assess the risk and return associated with investments and methods to value securities.
CO3: Analyze the Economy, Industry and Company framework for Investment.
CO4: Learn the theories of Portfolio management and also the tools and techniques for efficient portfolio management.
22MBAFM305 Advanced Financial Management CO1: Demonstrate the applicability of the concept of Financial Management to Understand the managerial Decisions and Corporate Capital Structure.
CO2: Apply the Leverage and EBIT EPS Analysis associate with Financial Data in the corporate& analyse the complexities associated with management of cost of funds in the capital Structure.
CO3: Demonstrate how the concepts of financial management and investment, financing and dividend policy decisions could integrate while identification and resolution of problems.
CO4: Be aware of the techniques of cash, inventory and receivables management.
22MBAFM306 Banking & Services Operations CO1: The Student will be acquainted to various Banking and Non-Banking financial services in India.
CO2: The Student will understand the activities of Merchant Banking and credit rating.
CO3: The Student will be equipped to understand micro financing and other financial services in India
CO4: The Student will understand how to evaluate and compare leasing & hire Purchase.
HUMAN RESOURCE MANAGEMENT
22MBAHR303 Recruitment & Selection CO1: Gain the practical insight of various principles and practices of recruitment and selection.
CO2: Acquire knowledge of latest conceptual framework used in recruitment and selection process and procedure applied in various industries.
CO3: Illustrate the application of recruitment and selection tools and techniques in various sectors.
CO4: Develop a greater understanding about strategies for workforce planning and assessment, analyse the hiring management system followed in various industries.
22MBAHR304 Industrial Relations And legislations CO1: Gain practical experience related to labour legislations in India across various sectors.
CO2: Acquire conceptual knowledge of Industrial relations and labour laws followed within industries.
CO3: Develop the greater understanding of IR concepts and its application in solving various issues in IR.
CO4: Apply the IR and labour laws concepts in various industries in India.
22MBAHR305 Organisational Change And Development CO1: Gain conceptual insight of change management models, OD processes and interventions.
CO2: Develop the understanding of OD to apply OD aspects in private and Public sectors in India.
CO3: Analyse the tools and techniques available to implement changes in The organization environment.
CO4: Handle the OD interventions by analysing the role of OD consultant.
22MBAHR306 Compensation And Reward Management CO1: Gain insights of various conceptual aspects of Compensation and Benefits to achieve organizational goals.
CO2: Determine the performance-based compensation system for business excellence and solve various cases and can compose the business letters in English precisely and effectively.
CO3: Designing the compensation strategies for attraction, motivation and retaining high quality workforce.
CO4: Understand the Legal & Administrative Issues in global compensation to prepare compensation plan, CTC, wage survey and calculate various bonus.
BUSINESS ANALYTICS
22MBABA303 Introduction to Python, Data and Control Systems CO1: Understand the concepts of python programming .
CO2: Structure a simple Python programs for solving problems.
CO3: Apply the knowledge to decompose a Python program into functions.
CO4: Analyse and Represent compound data using Python lists, tuples, dictionaries.
CO5: Read and write data form/to files in Python Program.
22MBABA304 Industrial Relations And legislations CO1: Understand Data Mining and its importance .
CO2: Apply knowledge of research design for business problems
CO3: Analyze the cause and effect relationship between the variables from the analysis
CO4: Evaluate Regression and decision tree based methods to solve business Problems
22MBABA305 Business Analytics And Intelligence CO1: To understand concepts of business analytics and business intelligence .
CO2: To apply the knowledge of the processes needed to develop, report, and analyse business data.
CO3: Analyse data using Excel and Excel add-ins to solve business problems.
CO4: Evaluate the Data Structure and pattern for Decision making in business Management.
22MBABA306 Marketing, Web and Social Media Analytics CO1: Understand the concepts of Marketing.
CO2: Apply of knowledge on data analysis in Facebook and web .
CO3: Analyse the usage of digital platforms for business purpose .
CO4: Evaluate the business models with integration of technology


SEMESTER IV
Subject Code Subject Course Outcomes (CO’s)
22MBA401 International Business CO1: Demonstrate knowledge of the functions of logistics and supply chain management.
CO2: Relate concepts and activities of the supply chain to actual organizations
CO3: Analyse the role of technology in logistics and supply chain management.
CO4: Evaluate cases for effective supply chain management and its implementation.
22MBA402 Innovation And Design Thinking CO1: Understand the importance of Information technology for business.
CO2: Develop insights into technology and investigate its impact on Business.
CO3: Understand Various Measures of Technology available in corporate world.
CO4: Understanding how creativity and innovative Technologies help to find a solution to problems.
MARKETING SPECIALIZATION
22MBAMM403 Strategic Brand Management CO1: Comprehend & correlate all the management functions to brand creation
CO2: Ability to develop the branding strategies L3
CO3: Demonstrate their acumen in applying managerial and behavioural concepts in creating brand equity
CO4: Ability to analyse the global brands and their SWOT.
22MBAMM404 Integrated Marketing Communications CO1:The students will be able to define and apply knowledge of various aspects of managerial decision making related to marketing communications strategy and tactics.
CO2:The students will be getting an idea to explain the role of IMC in the overall marketing &Use effectiveness measures to evaluate IMC strategies.
CO3: The students will get the ability to create an integrated marketing communications plan which includes promotional strategies.
CO4:The students will get trained in the art of drafting, prepare advertising copy and design other basic IMC tools ethically Situations.
22MBAMM405 Digital And Social Media Marketing CO1: Illustrate the knowledge about digital marketing strategy and planning.
CO2: Describe and/or improve a strategy for measuring and improving digital media effectiveness.
CO3: Describe online advertising including ad networks and behavioural targeting.
CO4: Evaluate Emerging trends in digital marketing. L4
CO5: Analyse how to create search engine optimization strategy for own business.
22MBAMM406 Business Marketing CO1: Understand significance of B2B marketing.
CO2: Ability to create an integrated marketing communications plan which includes promotional strategies.
CO3: Effectively use marketing communication for customer acquisition.
CO4: Define and apply knowledge of various aspects of managerial decision making related to marketing communications strategy and tactics.
FINANCE SPECIALISATION
22MBAFM403 Global Financial Management CO1: The student will have an understanding of the International Financial Environment.
CO2: The student will learn about the foreign exchange market, participants and transactions.
CO3: The student will be able to use derivatives in foreign exchange risk management.
CO4: The student will be able to evaluate the Firm’s Exposure to risk in International environment and various theories associated with it.
22MBAFM404 Mergers Acquistions And Corporate Restructuring CO1: To explain the major forms and objectives of corporate restructuring.
CO2: To describe the process of value creation under different forms of M & A
CO3: To Understand M&A with its different classifications, strategies, theories, synergy etc.
CO4: To Conduct financial evaluation of M&A.
CO5: To Analyze and demonstrate the accounting aspects of Amalgamation
CO6: To Critically evaluate different types of M&A, takeover and anti takeover Strategies.
22MBAFM405 Risk Management And Insurance CO1: Understand various types of risks.
CO2: Assess the process of identifying and measuring the risk. L6
CO3: Acquaint with the functioning of life Insurance in risk management. L1
CO4: Understand general insurance contract.
22MBAFM406 Indirect Taxation CO1: Explain the various terms related to Indian Goods and Service tax (GST)
CO2: Analyze whether a person is eligible to obtain registration as well as filing of returns under GST law.
CO3: Have clarity on Provisions of levy and collection of GST in India L3
CO4:Assess the Value of goods and services based on provisions of Time, value and Place of supply.
CO5: Understand the concept of import and export procedure for Custom duty.
CO6: Identify Customs duty provisions and valuation of imported goods.
HUMAN RESOURCE MANAGEMENT
22MBAHR403 Conflict & Negotiation Management CO1: Understand the concepts of conflict and negotiation and its role L2
CO2:Learn various contemporary methods of conflict and negotiation. L3
CO3: Gain insights of various conflict handling mechanisms L3
CO4: Demonstrate the cross-cultural and gender dimensions of negotiation
22MBAHR404 Global HRM CO1: Understand various practices within the field of global HRM.
CO2: Describe HR concepts, policies and practices to deal with issues in an international context.
CO3: Appraise the impact of global factors in shaping HR practices.
C04: Apply the concepts of HR in global perspective.
22MBAHR405 Personal Growth And Interpersonal Effectiveness CO1: Have in-depth understanding the various personality traits which promotes personal growth.
CO2: Analyze the concepts of human personality, behaviour and functioning of mind
CO3: Learn and apply the psychometrics tests in understanding the personality traits.
CO4: Develop the greater insight of self, and others through various theories and prepare the developmental plan for interpersonal effectiveness.
22MBAHR406 Strategic Talent Management CO1: Acquire knowledge and the various challenges of acquisition and retention of talents for competitive advantage of the organization.
CO2: Gain insights to develop and retain best talents in the industry. L3
CO3: Learn the concepts of competency and its usage in evaluating a person’s
CO4: Adhere knowledge in the identified competencies.
BUSINESS ANALYTICS
22MBABA403 Machine learning CO1: Understand the concepts of Machine learning .
CO2: Apply the knowledge of Data visualisation and accurate decision making
CO3: Analyse the Big data and pattern using machine learning algorithms.
CO4: Evaluate the Data Structure and provide immersive experience to users
22MBABA404 HR Analytics CO1: Have an understanding of How HR function adds value and demonstrates the value in business terms
CO2: Measure the value of Intangibles that HR helps builds for the organization given a particular business context to facilitate decision making.
CO3: Convert soft factors in a people management context into measurable variables across various domains.
CO4: Devise, conduct and analyse a study on employees or any other related to the HR context in an organization.
22MBABA405 Big Data CO1: Understand Big Data and its Business Implications .
CO2:Apply the knowledge of Hadoop and Hadoop Eco-System in big data analysis .
CO3: Analyse the big data and provide data visualization and helps in decisions
CO4: Develop Big Data Solutions using Hadoop Eco System .
CO5: Apply Machine Learning Techniques using R .
CO6: Understanding about NoSQL and Indexing in Big data .
22MBABA406 Financial Analytics CO1: Understand and perform the basics of financial analytics.
CO2: Application of quantitative methods for financial data analysis.
CO3: Apply Multivariate time series analysis for financial data of any business
CO4: Analyse the data using Jamovi real world application.

FACULTY DETAILS

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Prof. Suma KG

Associate Professor & HoD


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Prof. A.Bhuvaneshwari

Assistant Professor


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Prof. Ranjith C M

Assistant Professor


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Prof. S Prasath

Assistant Professor



SCHEME OF EXAMINATION

  • The Internal Assessment marks are decided for each of the theory and practical subject by conducting 3 tests for 50% , each of 60 minutes duration, and remaining 50% Internal Assessment marks are decided by conducting Assignments & other subject related activities spread over the span of a Semester.
  • The Final Semester Internal Assessment marks for Internship, Project work of a candidate is based on the dissertation Seminar.

  • Promotion to Second year

  • As per the University 2020-21 guidelines, if any student in first year failed in more the two subjects then those Students should not be promoted to second year.
  • Minimum for pass and declaration of results

  • For a pass in a semester, a candidate shall secure a minimum of 40% of the marks prescribed for a subject in the University Examination (Theory, Practical, Project work) and 50% of the marks in Internal Assessment marks (IAM) and University Examination and University Examination marks & IAM in the aggregate of 50% obtained in all subjects put together.
  • The candidates who do not satisfy the above-mentioned criteria, shall be deemed to have failed and have to take exams in the subjects in which he has secured less than 40% at the University examination


Career Opportunities

A Master of Business Administration (MBA) focuses on imparting knowledge about various aspects of business and management. One of the most prestigious courses in recent times, getting an MBA degree can help you launch a successful career as it increases your ‘brand value’ before potential recruiters.

While pursuing an MBA is quite common in India, what baffles students is what they should do after they have completed the course. After all, an MBA degree opens avenues to multiple opportunities across different industries. Hence, it is crucial to get a complete understanding of the job opportunities available, their scope of work, roles and responsibilities, salary structure, and even skills required before you take up any job. This will give you the chance to consider each of your options and choose a field you are genuinely interested in.



An Overview of The Job & Career Opportunities after MBA

Due to their advanced knowledge combined with enhanced interpersonal skills, MBA graduates are the most sought-after professionals across various industries. Below are a few industries that hire MBA graduates frequently:

1. Management:

One of the skills that the MBA curriculum focuses on enhancing is problem-solving. This gives the student to harness this skill, thereby making them an important asset for any organization’s management team. Moreover, as they understand how to derive vital insights from data to make data-driven decisions, they are often appointed at key positions.

2. Marketing:

With the introduction of technology in marketing, the entire industry is undergoing an evolution, offline and online. Due to this, companies are looking for employees who can help them make the transition seamlessly and help them keep up with the latest trends. As an MBA graduate, especially one who has specialized in marketing, you will be up-to-date with the latest happenings and have the skills required to ace the market.

3. Human Resources:

With the rise in the number of businesses in almost every industry, the talent pool available has diminished considerably. Companies need a skilled resource that can identify the right talent and get them on-board to help advance the organization to success. An MBA graduate has the right temperament and knowledge about various techniques to find and recruit the right resources. Moreover, they have an in-depth understanding of the multiple policies required in an organization, making them highly valuable for any company.

4. Banking & Finance:

The banking and finance sector has become a service-oriented industry, which needs loyal customers to flourish. An MBA graduate can help an organization in this industry to maintain banking relationships, sales, operations, analysis and even with product management.

5. Sales:

To drive sales and increase revenue, every organization requires a skilled professional who knows how to understand the requirements of a customer and what they are looking for. With the skills obtained after pursuing an MBA, such a professional is perfect for this position.

6. Healthcare:

The healthcare sector is an evergreen industry with a high demand for resources who are skilled. As an MBA graduate, there are multiple job roles in the healthcare sector, including management, business development, medical record officers, health insurance manages, quality analysts, financial directors, etc.

7. Management Consulting:

If you are good at problem-solving, jobs in management consulting are most suitable for you. The responsibility of professionals in management consulting is to solve organizational issues. He/she is also responsible for embracing fresh ideas and new problem-solving methods.

Some of the popular companies that hire MBA graduates as management consultants are Cartesian Consulting, People Strong, Deloitte, Michael Page, Infosys Management Consulting, PwC, KPMG, BCC (Bain) and Cognizant Business Consulting.

8. Entrepreneurship:

Nowadays, entrepreneurship has turned out to be the most favorite option among MBA graduates. The MBA enhances the capability of the students to become an entrepreneur. Experience does not matter if you want to become an entrepreneur. Students need creative and innovative skills to excel in this career.

9. Data Analytics:

Due to the digital revolution, big data has become significant for all types of business such as e-commerce, retail, banking and management. Many popular B-Schools have started offering data analytics course in MBA. Popular companies such as Latent View Analysis, Fractal Analytics etc., hire MBA graduates as data analysts or data scientists.


Sl.No Name Rank/ Award/Certification/Prize
1 Ankitha Shreshta 8th Rank in University
2 Nikki Mahajan 8th Rank in University
3 Asmita Kumari Bhattacharya 2rd Rank in University
Received Honorable Recognition Award by Shri Ramchandra Mission and UNIC
4 Swati Bagaria Won – All India Essay Writing Competition organized by Shri Ramchandra Mission and UNIC
5 Nabeel Khan Received the Best Performer award in a Inter college Management – IT Fest
6 Jhilik Khamrui Received the Best Singer Award in a Inter college Competition
7 Adnan Naemaz Won the Best Manager Title in a Inter college Competition
8 Adnan Naemaz & Won Sunaina Kimitwal The Best Business Plan Event in a Inter College Competition
9 Dilasha K.C Won the Best Manager Title in a Inter college Competition
Presented paper on “Women Entrepreneurship” in a National Conference
Presented paper on “Impact of Green Marketing on Consumer Buying Behavior” in a Round Table International Conference